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STRATEGIC BUSINESS PLANS

A business plan is a very important and strategic tool for entrepreneurs. A good business plan can help you focus on the specific steps necessary to make your business succeed.

A business plan is a communication tool that you can use to secure investment capital from financial institutions or lenders. You can also use it to convince people to work for your enterprise or to secure credit from suppliers.

Writing a good business plan does not guarantee success, but it can go a long way toward reducing the odds of failure.

Ready to get started? 

THE PROCESS

Expert Guidance

  1. Research & Discovery Meeting -This is where we gather information that will be needed to begin.

  2. Market Research-We will begin our market research.

  3. Collaborate. During this process, we're partners! To ensure success, communication is key. This is a collaborative effort. We may ask for additional information during this process.

  4. Final draft- Congratulations! You now have a business plan that can help you secure funding and build long-lasting partnerships! 

  5. Revisions- We take all of your feedback and make the necessary revisions.

Sample Strategic Business Plan

Business ideas can be useless if you can't formulate, execute and implement a strategic plan to make your business idea work. If you're looking to raise capital from private investors and lenders, having a good business plan is extremely valuable.

Check out our sample business plans 

For startups 

This plan is ideal for a startup business that wants to get a practical road map of its goals and implement growth strategies. It is fundamental and will not cover all aspects of your business, but it will give you an outlook on the path you want to take with your business. This plan will include details about your objectives, goals, significant milestones, and marketing strategies.

This plan incudes the following:

  • 18-20+ pages

  • Executive Summary

  • Company description & Company summary

  • Product description

  • Primary Target market

  • Competitive Advantages (Chart)

  • Location

  • Personnel

  • Industry analysis

  • Industry Research

  • Organization and management

  • Ownership

  • Organizational Structure

  • Marketing and sales (1 Page, customized)

  • Social Media

  • Traditional

  • Website

  • Financials

  • (Profit & Loss 12 months)

  • Income statement (5 years)

  • Balance sheet (5 years)

  • Funding request (1 Page)

Grow your business 

This plan is a supplemental document to complement your already developed business. Companies that may find this helpful plan will have a product or service ready to market. This is also great for grants, loans, and pitching to investors. This option is great for companies that want to focus on marketing to their target audience. It will include market trends, sales strategies, advertising and promotion plans, pricing strategies, and marketing initiatives. In addition,  a gradual outlook on financial objectives and detailed consumer analysis.

Plan includes the following:

  • 25-30+ Pages

  • Executive Summary

  • Company Description

  • Products and Services

  • Target Customers

  • Unique Selling Proposition

  • Competitor Analysis

  • Location Analysis

  • PEST analysis

  • SWOT analysis

  • Pricing and Sales Strategy

  • How you will Price Service or Product

  • Identifying Profit Margin

  • Identifying Sales Volume

  • Target Customers

  • Customer Profile

  • Market Research and Findings

  • Marketing Strategies

  • Marketing Objectives

  • Sales

  • Profit

  • Product/Service

  • Personnel Plan

  • Joint Ventures and Partnerships

  • Retention Strategy

  • Financial Plan

  • Budget and Risk Management

  • Important Assumptions

  • Profit and Loss (12 months)

  • Profit and Loss (5-Year)

  • Break-even analysis

  • Projected Cash Flow (5-Year)

  • Business Ratios

  • Balance Sheet

  • Appendices

Accelerated Growth 

This plan is best for companies in the startup phase or an existing business in the growth phase (more than a year). This plan is a high-level overview of your company and how it intends to operate. It is more detailed than a typical startup plan containing information appealing to investors' business partners, and will likely get extensive loan approvals. It focuses on how your company can grow and what it needs to meet its objectives. This plan outlines deadlines, budgets, staffing levels (hiring plan), product or roll-out strategies, and revenue projections.

Plan includes the following:

  • 30 -40+ pages

  • Executive Summary (2 pages)

  • Company description (2 to 3 pages)

  • Company summary

  • Product description

  • Primary target market

  • Goals

  • Competitive advantage (chart)

  • Location

  • Personnel

  • SWOT Analysis

  • Market Research

  • Industry Research (Detailed)

  • Operational Plan

  • Organization and management (1 page)

  • Ownership

  • Organizational Structure Chart.

  • Resume (Customer must provide in Word Doc.)

  • Marketing and Sales Implementation Social Media

  • Website

  • Financials

  • Financial Assumptions

  • Startup and Capitalization

  • Growth rates

  • Profit & Loss (24months)

  • Income statement (5 years)

  • Balance sheet (5 years)

  • Breakeven analysis

  • Projected valuation based on cash flows for five years

  • Financial ratios

  • Best and Worst-Case Projections

  • Funding request (1 - 2 pages)

  • Appendix

  • Strategic Plan/Implementation